Discover how to effortlessly blend Firebase Analytics with Google Tag Manager for enhanced app tracking and reporting. Follow our detailed, easy-to-understand guide.
Joining Firebase Analytics with Google Tag Manager (GTM) merges user-friendly app analytics with the powerful features of tag management, paving the way for smoother tracking and reporting. This setup involves several stages, like creating a Firebase project, setting up GTM for your app, and ensuring correct tagging of events and user properties. Together, these tools give marketers and developers the ability to manage and tweak analytics and marketing tags without needing to update the app's code. This boosts efficiency and brings flexibility in handling app data.
Head over to the Firebase console, and either start a new project or pick one you already have. Follow the steps to get your Firebase project all set up.
Time to add the Firebase SDK to your app:
build.gradle file.pod 'Firebase/Analytics' to your Podfile.In the Firebase console, turn on Google Analytics for your project. Just head to the Analytics section and flip the switch to enable Google Analytics.
Inside the Firebase console:
Hop into Google Tag Manager (GTM) and create a new container for your app.
Add the Google Tag Manager SDK to your app:
build.gradle file.pod 'GoogleTagManager' to your Podfile and run pod install.Get Google Tag Manager up and running in your app's code:
onCreate method of your Application class.AppDelegate class.In Google Tag Manager:
After setting up the tags, triggers, and variables:
Use the debugging and testing tools from both Firebase and Google Tag Manager to make sure data is being correctly sent from your app to Firebase Analytics via GTM. Check logs and Firebase DebugView for validation.
Explore our Firebase tutorials directory - an essential resource for learning how to create, deploy and manage robust server-side applications with ease and efficiency.
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